COVID

COVID-19

IFFI Goa pushed forward to early 2021

MUMBAI: The fifty first edition of the International Film Festival of India (IFFI) which was to be held from 20-28 November in Goa was looking iffy thanks to the unabated spread the SARS COV2 virus in India. Today, any doubts about it were put to rest: the directorate of film festivals which comes under the ministry of information & broadcasting decided  that it was being rescheduled to 16-24 January 2021. The announcement was made by I&B minister Prakash Javadekar after consulting Goa chief minister Pramod Sawant.

TV Shows Factual
Max Life is official life insurance partner for team RCB

NEW DELHI: Max Life Insurance Company has unveiled its latest ad campaign with Royal Challengers Bangalore. Featuring ace players of the team in a geared up avatar, the brand new television commercial (TVC) attempts to reinforce the importance of financial protection in the form of term insurance to the millennial audiences, given the uncertainties brought upon by Covid2019.

TV Shows Factual
Bajaj Pulsar redefines the rules of motorcycle riding in the new normal

NEW DELHI: Bajaj Pulsar has been a trailblazer in changing the face of the Indian motorcycle industry singlehandedly, with its unique communication and product line-up. And it is all set to blaze new trails in this new campaign that highlights the performance and technology of its range of motorcycles, with a very relevant message going out to all riders. More than just a TVC, it’s going to be the new way we ride in the challenging time of today.

TV Shows Factual
CarDekho focuses on personal mobility in its new spot

NEW DELHI – CarDekho has launched its newest TV campaigns ‘The everyday hero’ championing the cause of personal mobility.

TV Shows Factual
upGrad fires on all cylinders; targets explosive growth

NEW DELHI: The pandemic has proven to be a boon for the edtech brands helping them clock more downloads and bag new subscribers. Students, across age groups, have adapted to online learning as schools and learning institutions were forcibly shuttered and and moved online.

Both professional and school-level courses witnessed a spurt in takers. While professional courses are expected to make job search easy in this competitive market, the school courses prevented students from compromising on their learning during this time.

TV Shows Factual
PhonePe readies to cash in on the IPL

NEW DELHI: Some call it the biggest advertising festival of the Asian subcontinent; others equate it with the Super Bowl of India. Amid the raining sixes, cartwheeling stumps and crowds cheering their respective teams, the Indian Premier League (IPL)  is the perfect platform that offers humungous reach, multiple brand integration opportunities and a billion plus attentive eyeballs. Which marketer would want to shy away from this offer if he has the budgets.

TV Shows Factual
McDonald's India new spots focus on takeout, on-the-go & contactles delivery

MUMBAI: McDonald’s India west and south has launched its new campaign that celebrates the brand’s unwavering commitment to serving safe, hygienic and delicious food to its customers in a changing world. The campaign also highlights the brand’s convenience channels –including contactless delivery, take out and on-the-go that enable customers to savor their favorite McDonald’s food whenever, wherever, and however they like it as well as its heightened safety and hygiene processes across the same.

TV Shows Factual
ZEE Entertainment donates ambulances, PPE kits and oxygen humidifiers to Karnataka

MUMBAI:  Zee Entertainment Enterprises Ltd. (ZEEL) in line with its national level CSR drive against Covid2019 officially handed over critical healthcare equipment to the state of Karnataka, further strengthening its fight against Covid2019. In the presence of the chief minister, B. S. Yediyurappa, the healthcare requirements were handed over to the Karnataka Government.

The Company will be utilizing the sanctioned CSR budget (for the fight against Covid2019) to provide the following essentials to the state:

TV Shows Factual

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