DTH
Report on Shemaroo

Somani to lead Shemaroo's DTH business

https://ntawards.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2018/09/04/somani%20%281%29_0.jpg?itok=AUXL1T-0

MUMBAI: Shemaroo Entertainment Ltd, one of the leading content houses appoints Subhash Somani to head DTH business for the company. Prior to joining Shemaroo Entertainment Ltd, he was working for Videocon d2h as Senior Manager – Content. In Shemaroo Entertainment, he will be responsible for driving the scale of business to next level. He will be primarily looking into Content Strategy, Business Development & Revenue. Also, he will lead & manage strategic partnerships with broadcasters/studios and will be playing key role in new initiatives & launches.

Somani has over seven years of experience in diverse roles in Media & Entertainment sector. In his last tenure with Videocon d2h, he was primarily involved in content acquisition and launch of new value added services (VAS) for d2h platform.

Shemaroo director Hiren Gada said “Subhash is a part of the DTH industry since its nascent stage and has deep understanding of the market. With an addition of new perspective and experience in the team, we believe, we will be able to leverage the platform to the fullest.”

Somani shared his thoughts, “Now when Shemaroo is expanding its DTH services, we plan to leverage the trust value it has created in the partners and consumers. We are at cusp of opportunities for DTH business in the country and with a company that has one of the largest content libraries, I believe sky is the limit.”

Shemaroo recently forayed into DTH business and today stands among the leading players in the industry. The company has tied up with all the DTH players including Tata Sky, Airtel Digital, Videocon d2h and Dish TV. Shemaroo offers a bouquet of VAS services on all the major DTH platforms covering multiple genres. These offerings range from devotional services like iDevotion and Sajda to special service tailored to fulfill the needs of bollywood buffs like Miniplex and Sadabahar Hits. It also includes regional services like Relamchhel and Punjabi Tadka.

Latest Reads

https://ntawards.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/04/28/dth.jpg?itok=MmhIAaW-
DTH segment expands its subscriber base by 1.01 mn in 2020

The direct-to-home (DTH) subscriber base in India has reached a base of around 70.99 million in 2020, according to the Indian Telecom Services Performance Indicator Report October-December 2020 published by the Telecom Regulatory Authority of India (TRAI).

DTH DTH Operator
https://ntawards.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/04/26/tata.jpg?itok=vYX8hREL
Negligible content investment for the urban viewer segment: Tata Sky's Harit Nagpal

The pay-TV industry in India has been highlighting the regulatory overburden in the industry for some time now. The players have been battling several legal issues, the amended new tariff order (NTO 2.0) being the most discussed one.

DTH DTH Operator
https://ntawards.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/04/22/photogrid_plus_1619097841516.jpg?itok=WFcdRU_t
Subhash Chandra denies rumors related to Dish TV India

KOLKATA: Dish TV India promoter and managing director Jawahar Goel has offered a substantial portion of his equity in the DYH operator as security for the credit facilities availed by Essel Group (Subhash Chandra Group). The group will return the security cover soon, Subhash Chandra Group official...

DTH DTH Operator
https://ntawards.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/04/22/swabhiman.jpg?itok=fPgAFy_H
In nostalgia trip, Tata Sky Seniors brings back hit DD show Swabhimaan

New Delhi: The 90s’ hit Doordarshan soap Swabhimaan directed by Mahesh Bhatt and Debaloy Dey has returned to the TV screen after a long gap of 25 years. The show is being exclusively aired on Tata Sky Seniors. The iconic drama that ruled the afternoon primetime on television screens in the 1990s...

DTH DTH Operator
https://ntawards.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/04/15/img_15042021_113502_800_x_800_pixel.jpg?itok=LjQGAVC9
Tata Sky paints murals in homage to Gujarati cinema actors

NEW DELHI: Tata Sky is painting the town red, quite literally. The DTH operator has launched a unique mural campaign in Gujarat to bring alive the local flavour by associating with popular regional film stars.  The campaign also embodies the concept of khidki that was introduced in the new brand...

DTH DTH Operator
https://ntawards.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/04/12/img_12042021_161029_800_x_800_pixel.jpg?itok=LghIoZ3o
Pay-TV revenue to grow at 7 per cent CAGR over 2020-25: MPA report

New Delhi: India is among a handful of countries where there is great scope for further penetration of television. Since the turn of the millennium, pay-TV connections have more than doubled in Indian households, though data in the public domain indicates there still remain an additional 100...

DTH DTH Services
https://ntawards.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/04/02/img_02042021_142340_800_x_800_pixel.jpg?itok=XxWQEXwi
DD Free Dish adds six new MPEG-2 slots

KOLKATA: Public broadcaster Prasar Bharati's free-to-air DTH platform service DD Free Dish has added six new MPEG-2 slots, on the back of having surpassed an estimated 40 million subscribers. The move comes at a time when the platform witnessed a significant jump in the overall sales of MPEG-2...

DTH DTH Operator
https://ntawards.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/04/02/dishtv.jpg?itok=WmVs65r9
Dish TV granted in-principle approval for 20-year DTH licence

KOLKATA: Popular direct-to-home (DTH) operator Dish TV has renewed its DTH license for 20 years, subject to completion of necessary formalities. Dish TV informed the stock exchange in a regulatory filing that it has received in-principle approval from the ministry of information and broadcasting (...

DTH DTH Operator
https://ntawards.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/03/30/dd_free_dish.jpg?itok=y_jtnF0v
DD Free Dish now in 40 million households

NEW DELHI: Public broadcaster Prasar Bharati's free-to-air DTH platform DD Free Dish has continued its strong growth trajectory and the service’s subscriber base has crossed an estimated 40 million, according to the EY FICCI Media Entertainment Report 2021.

DTH DTH Operator

Sign up for our Newsletter

subscribe for latest stories

* indicates required