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AIDCF elects Anirudhsinh Jadeja as new president

KOLKATA: All India Digital Cable Federation (AIDCF) has appointed GTPL Hathway MD Anirudhsinh Jadeja as the new president of the apex body of digital cable television players. The change has been made as the tenure of DEN Networks CEO SN Sharma as AIDCF president ended on 31 March 2021. Jadeja is a...

Cable TV People
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GTPL Hathway ropes in actor Boman Irani as its first-ever brand ambassador

GTPL Hathway Ltd (GTPL) has roped in Bollywood actor Boman Irani as its first-ever brand ambassador. The company is launching a major advertising campaign featuring Irani with a tagline ‘Connection Dil Se’ for a deeper and wider connect with the existing and future customer base.

MAM Media and Advertising Ad Campaigns
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VBS 2021: Customer remains king for cable & broadband industry

In the aftermath of Covid2019, businesses and organisations across the world tried to make sense of what hit them as they weighed their futures against the new lessons that the pandemic taught them, unlearning some of the established tenets in the process.

Cable TV Local Cable Operators
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GTPL Hathway looks to expand cable TV subs by over 50% in 3 years

The debate surrounding the future of cable operators in India has become more pressing in the wake of the Covid2019 crisis, which spurred the growth of over-the-top platforms and emergence of deep-pocket content aggregators.

Cable TV Local Cable Operators
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Cable TV subscription revenue stays mostly flat in Q3, broadband biz grows faster

Distribution platform operators (DPOs) played a crucial role during lockdown, keeping the reach of television content intact to millions of households in India. Although viewership went up at that time, the balance sheets reflected something entirely different both for TV channels as well as DPOs,...

Cable TV Local Cable Operators

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