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Wunderman Thompson South Asia wins creative mandate for Sugarlite

Following a multi-agency pitch in 2019, Wunderman Thompson South Asia has won the creative mandate for Sugarlite. The agency will be providing strategic and creative services to shape the communication for the brand which will cut across geographies, demographics and mind-sets and deliver...

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SquareMeal Foods, the parent company of Mirchi & Mime inducts Nilesh Limaye to the Board of Directors

Mumbai: SquareMeal Foods, the parent company of two of Mumbai’s popular restaurants Mirchi and Mime, Madeira and Mime further strengthens its top brass by appointing Nilesh Limaye to the Board of Directors. To support the brand’s expansion plans, Mr Limaye will bring in his expertise and enriching...

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Firefox makes choosing your adventure bike an experience to remember!

New Delhi: Firefox takes another step towards making adventure and fitness a part of everyday life, launching its first of a kind concept store in New Delhi. This exclusive experiential store located at B- 306, Saraswati Vihar, Pitampura, New Delhi and  is spread over a sprawling 1400 sq. feet...

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Bisleri's bottles for change partners with the 17th edition of Tata Mumbai Marathon

Mumbai: ‘Bottles for Change’ an initiative by Bisleri is all set to introduce the initiative to a larger audience by collaborating with the 17th Edition of Asia's prestigious World Athletics Gold Label Road Race Tata Mumbai Marathon (TMM), scheduled to be held on 19th January, 2020.

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BrandStreet India appoints Pallavi Vyas as Business Head for western region

MUMBAI: BrandStreet India, a leading integrated marketing agency, today announced the appointment of Pallavi Vyas as the new Business Head (West). In her current role at BSI, she will be responsible for both operational and commercial development, focusing primarily on the Western region. Her...

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