Year Enders
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2019: A year that was for English GECs

2019 was all about implementation and the impact of new tariff order (NTO). It has been a year of disruption and......

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Industry hopes pinned on a better 2020 for mainline advertising

2019 was a mixed bag of opportunities and challenges for the advertising industry. Television primarily witnessed a......

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TV & video people who made an impact in 2019

Even as the curtains have gone down on 2019, Indiantelevision.com is happy to reveal its list of senior executives from......

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Best moment marketing trends of 2019

MUMBAI: Brands have always been serious about their marketing plans....

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How has 2019 been for youth and music category?

In its 25 years of running, MTV has set many benchmarks in the youth entertainment genre cementing itself as the......

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2019 - A year of high action for the television news industry

Back in the day, a typical morning in an Indian household was incomplete without a cup of tea and a hefty printed......

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Higher investment in content & tech, innovative marketing strategy led OTT industry in 2019

The over-the-top (OTT) market in India turned more saturated in 2019. To make a dent in the cluttered space, the......

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OTT India 2019 – key trends and crystal ball gazing for 2020

While  creating this write up on something that’s as wide and far as India OTT we decided to be as objective as possi...

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Despite maximum internet shutdowns, digital advertising enjoyed heyday throughout 2019

MUMBAI: Year 2019 was a tough slide for the advertising industry in India....

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2019: Media and entertainment deals that did not happen

MUMBAI: Can the mainstream media get it right?...

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Indian animation 2019 – the year of highs

2019 was a great year for the Indian animation industry. What a wonderful culmination of a decade which saw the......

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A view of the trends in Hindi mainstream cinema in 2019

2019 was a great year for Hindi mainstream cinema starting with Vicky Kaushal’s Uri: The Surgical Strike, based on the......

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Peak TV and the year of the sheroes

A barrage of shows from across the globe has left a thin line between pampering and spoiling our consumers for choice...

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Economic slump - time to introspect marketing function?

Let's face it. Asian Tiger China's GDP growth rate has hit a 27-year low and is likely to end 2019 under 6 per cent.......

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OTT & streamers 2019: Full steam ahead!

If 2018 was big for the over-the-top (OTT) platforms, 2019 was even bigger for the ecosystem. Existing platforms pumped......

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2019: The year industry got hit in the gut

The year of churn. Gut-wrenching churn like the industry has never experienced before. That’s how the media and......

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Sony Pictures Networks' sports cluster's year in review, road ahead

In the tough two-horse race of Indian sports broadcasting, Sony Pictures Networks has had a slight edge over Star India......

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Sun continues to shine on its namesake broadcaster

Television penetration is high in South India about 95 per cent as compared to the national average of about 65 per......

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Star India awaits cricket bonanza in 2019 after solid sports growth in 2018

Uday Shankar, who was recently promoted to president of The Walt Disney Company Asia Pacific and chairman of Star and......

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Modern brand marketing methods not just digital-exclusive

The use of the internet and other digital media and technology to support 'modern marketing’ has given rise to the......

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Expectations from the brand and marketing industry in 2019

The world of marketing is perpetually changing with constant innovative practices in the field of social media and......

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