Indian news television continues to attract players like flies to a honey pot. Despite the fact that there are about 51 Hindi and English news channels, 65-70 channels in other regional languages, new ones continue to launch. An estimated 26 channels were in the pipeline in 2011 at the time of writing. Additionally, almost another 90 licenses have been issued.
Clearly, the Indian TV news genre is amongst the most vibrant in the world, as it was a couple of years ago. At that time there was a crying need from reporters, editors, technician's management of news channels to have the best in television be recognized.
In stepped Indian Television Dot Com Pvt Ltd - the pioneer in TV awards such as The Indian Telly Awards - to institute the NT Awards in 2007. The initiative met with tremendous success as 550 entries poured in from various news channels. The NT Awards 2008 also did well with 700 entries and so did NT Awards last year with 800 entries.
Come 2011 and we are back with the NT Awards 2011 to recognize the best in news television for the calendar year 2010. In the first two years, we recognized the best in Hindi and English news television; we followed that with Telugu in 2010. In 2011, we are adding Marathi news categories to The NT Awards, following feedback from industry.
In all 31 categories covering programming, personality, channel and special awards have been drawn up. The NT Awards will be presented to channel programmers, anchors, presenters, technicians, producers, editors, reporters and management.
The NT Awards 2011 will be preceded by the Indian News Television Conference, which will
be held in New Delhi at a prestigious venue.
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